Install channels
Facebook Messenger
1. Create a Meta app
In developers.facebook.com create an app of type Business and add the Messenger product.
2. Configure the webhook
| Field | Value |
|---|---|
| Callback URL | https://api.yourdomain.com/webhooks/meta |
| Verify token | the value of META_WEBHOOK_VERIFY_TOKEN |
| Subscriptions | messages, messaging_postbacks, messaging_referrals, message_reads |
3. Connect the page in Pingloop
Go to Channels → Connect → Messenger, paste the Page ID and a long-lived Page access token. Pingloop encrypts the token with AES-256-GCM.
4. Test
Send a message to the page. It appears in the inbox within a second, a contact is created, a ticket is auto-created, and the AI agent (if active) answers.
Ad clicks with a ref parameter arrive as referral events. Build a Flow with an Ad referral trigger to greet the customer with a product carousel.